Cynical Sally reviewed Lifthill.Studio
Design & Development Studio
This review was voluntarily published by the site owner. Your roasts stay between you and Sally — never shared, never published. She remembers domains, not you.
Full Truth Score
“Let's talk about 'We create with the heart in mind.' This tagline sounds like it was generated by an AI that read too many LinkedIn motivational posts. What does it even mean? Your heart is literally always in mind — it's anatomy. Meanwhile, you're asking people to join a 'movement' for the 'Right to Timelessness' which is just... wanting to hide clocks?”
The Bright Side
“At least you're actually shipping things, which is more than most 'creative studios' with prettier websites can say.”
Issues Found (5)
1. Identity Crisis Across Music, Games, Apps, and Films
Evidence
"We don't just make things—we obsess over them until they feel right" — Yet you shipped an app, rebranded it 9 days later, and still have mismatched URLs and names on your own website.
Recommended Fix
Rebrand honestly as 'Thomas Geelens — Independent Creator' or similar. Drop the corporate 'studio' language and own being a solo multi-creative. Your real story (one person shipping music AND apps) is actually more impressive than pretending to be an agency.
2. The 'Right to Timelessness' Positioning Is a Feature Request in Manifesto Clothing
Evidence
"WE LEAD A MOVEMENT" followed by asking for a toggle to hide clocks — Leading a movement usually requires... followers? Impact? This is a Medium post with delusions of grandeur.
Recommended Fix
Pick ONE flagship project and make it your hero. DreamTap has potential — make that your primary focus on the homepage with clear value prop, social proof, and user testimonials. Push everything else to a 'Other Projects' section.
3. Timeline Shows Scattered Output Rather Than Focused Execution
Evidence
"A creative studio crafting experiences across music, games, apps, films, and beyond" — Your timeline shows 12 music tracks (mostly demos), 2 apps, zero games, zero films. That's not 'across' — that's 'dreaming about'.
Recommended Fix
Fix the DreamTap/DreamOn branding inconsistency immediately. Update all links, copy, and references to use only DreamTap. Then write one clear sentence explaining what it does and why someone would want it.
4. DreamTap Rebranded But Links Still Point to DreamOn
Evidence
DreamTap rebranded from DreamOn 9 days ago but your 'Learn More' link still goes to getdreamon.app and your timeline references both names inconsistently.
Recommended Fix
Reframe or kill the 'Right to Timelessness' positioning. If you genuinely care about it, show traction: petition signatures, company responses, press coverage. If it's just a concept, don't call it a movement you 'lead'.
5. Corporate 'We' Language When It's Clearly One Person
Evidence
Corporate 'we' language throughout ('We create,' 'We don't just make things') when you admit at the bottom it's just Thomas Geelens — the fake studio plural undermines credibility.
Recommended Fix
Consolidate your timeline to show only significant launches, not every demo. Group the music releases and focus on completed products with user traction. Your current timeline makes you look scattered, not prolific.
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