Cynical SallyMovie Review
Cynical Sally

Cynical Sally

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Obsession

Directed by Curry Barker

Michael Johnston, Inde Navarrette, Cooper Tomlinson, Megan Lawless, Andy Richter

8.3/10
Supernatural Psychological Horror·2026-05-15·Reviewed 2026-06-12
A 750 thousand dollar horror film about a cursed wish out-earned half of Hollywood's franchise machine, and the only thing more cursed than the toy is the crew's pay stub.
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The Review

Every so often the box office coughs up a fairy tale that the studios did not write, and this year it is a 750 thousand dollar supernatural horror film that a barista wrote on coffee shop shifts. Curry Barker directed, wrote, and edited Obsession, the story of Bear, a lonely music store clerk who finds a novelty trinket called a One Wish Willow and snaps it in half to wish that his coworker Nikki would fall in love with him. The wish is granted, which is the entire problem, because a love conjured rather than earned does not arrive as romance. It arrives as possession, in every nasty sense of the word. Michael Johnston plays Bear as a sweet, soft-spoken disaster, and Inde Navarrette turns Nikki's forced devotion into something genuinely frightening, a performance that keeps tipping from doe-eyed adoration into predator. The film premiered to a screaming Midnight Madness crowd at Toronto, got snapped up by Focus Features for a festival record, and then did the thing nobody predicted: it kept growing.

What makes Obsession work is that it never forgets it is a tragedy wearing a horror mask. Barker shot Los Angeles like a haunted dollhouse, all warm domestic light curdling into menace, and he understands the oldest rule in the genre, which is that the monster is scariest when you almost sympathize with it. Bear is not a villain. He is a coward who took a shortcut through someone else's free will, and the film makes him pay for it with a slow, suffocating dread rather than cheap jump scares. The 94 percent on the Tomatometer is not festival inflation. The craft is real, the editing is taut, and the script keeps finding new ways to make a granted wish feel like a tightening noose. There are seams, sure. The supporting characters exist mostly to be endangered, the midsection sags as the rules of the curse get over-explained, and the ending splits the room between cathartic and cruel. But these are the complaints of someone watching a good film want to be a great one.

Here is the part that turns the fairy tale into a fable. Obsession has crossed 238 million dollars worldwide on a budget smaller than a single A-list trailer, it became the highest-grossing film in Focus Features history, it beat franchise tentpoles on a Monday, and Focus was so stunned by the week-over-week growth that they scrapped the planned early-June digital drop and pushed it to the sixteenth to protect the theatrical run. And then came the gut punch: the art director, a woman named Sally Choi, went viral explaining that she earned 300 dollars a day on this non-union production while doubling as set dresser, graphic designer, production assistant, and background actor, with some crew paid in gas money. So yes, the bright side is enormous and real. A barista's nightmare became the sleeper hit of the year and proved that audiences will still stampede to something original. But the genuinely useful lesson, the one the industry keeps refusing to learn, is that the people who build the dollhouse should get to live in it too. The wish came true for everyone except the ones who carved the willow.

What It Nails

  • +Inde Navarrette makes forced love genuinely terrifying, sliding from adoration into predator without a seam.
  • +Barker shoots a sun-bleached Los Angeles like a haunted dollhouse, dread leaking out of cozy domestic light.
  • +It is a tragedy first and a horror second, so the scares actually mean something.
  • +Proof that 750 thousand dollars and a real idea still beats 200 million and a focus group.

What It Botches

  • -The supporting cast mostly exists to be put in harm's way.
  • -The middle stretch over-explains the curse's rules until the mystery deflates a little.
  • -The ending lands somewhere between cathartic and needlessly cruel, and the room will split.
  • -A film this sharp about people getting exploited was itself built on 300 dollar days.
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Who It's For

Horror fans who want dread and heartbreak over jump scares, and anyone rooting for an original indie to humiliate the franchise machine.

Who Should Skip

Viewers who need likable protagonists, tidy endings, or a love story that stays a love story past the first act.

Trailer

Marketing Roast

Focus Features barely had to market this one because the box office did it for them, and that is the most honest campaign of the year. No saturation bombing, no nostalgia bait, just a festival darling that word of mouth turned into a phenomenon, to the point where the studio yanked its own digital release date because people would not stop buying tickets. The real marketing masterstroke happened by accident: an art director literally named Sally went viral exposing 300 dollar day rates on the hit of the year, and suddenly everyone was talking about the film for reasons the publicity team never planned. A movie about a wish that costs more than you bargained for, promoted by a crew that got paid less than they deserved. The packaging could not be more on-brand if it tried.

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